Getting the most out of Yammer

A lot of organisations are looking to Yammer as the solution to social enterprise and collaboration in the workplace, as a social tool Yammer is an excellent product, and can be an enabler for your business to build a collaborative, networked workforce that can contribute to high performance and engagement. But for Yammer to be … Continue reading Getting the most out of Yammer

Internal Communities

One of the key roles of an internal communicator has always been to understand and effectively segment organisational audiences. As organisations evolve and social becomes a more dominant factor there is a new role for Internal Communicators to look beyond traditional audience segmentation and understand the role of internal communities in business. Internal communities have … Continue reading Internal Communities

Engaging in an agile world

The way businesses operate is changing. Traditional working practices are slowly being changed as businesses begin to recognise that agile working offers a lower cost, more productive alternative. Agile working is an enabler for businesses to operate in a more productive and efficient way by empowering employees to work to a more outcome based model … Continue reading Engaging in an agile world

#Hashtags as an Internal Communications tool

With the introduction of social tools into the workplace there are real opportunities for Communications teams to use hashtag marketing techniques for internal campaigns and to create engaging signposts for key business behaviours such as collaboration and innovation. Hashtag marketing has become a very effective tool in the external social environment, with businesses being able … Continue reading #Hashtags as an Internal Communications tool

Building a social culture

Before you look at deploying social tools in your business, you may need to take a step back and look at the cultural aspect of social media. The primary benefit of social media in business is to facilitate better collaboration and conversation; using tools as a mechanism to ‘connect’ people with the objective of achieving … Continue reading Building a social culture

The case for social tools internally

The way in which businesses communicate and collaborate is changing. It is a natural evolution; it is an alignment with how society is evolving and how social tools are becoming an integrated part of every day life. There is still a place for traditional communications in business; and the social revolution will likely make some … Continue reading The case for social tools internally